APPLiA, together with 42 leading European business associations, has united in a joint call for a stronger EU trade policy that lowers barriers to market access, making it easier for businesses to grow and compete.
One in five EU jobs depends on exports, demonstrating the direct link between trade openness and employment. Trade allows businesses to thrive by offering access to new markets and boosting consumer choice, with 60% of Europeans recognizing the advantages of increased trade. Foreign investments, driven by trade, also act as a critical catalyst for growth and technological innovation within the EU.
As we navigate the 2024-2029 EU institutional cycle, the undersigned associations collectively urge policymakers to prioritise an ambitious agenda that reduces technical barriers and expands trade agreements. The path forward requires bold steps to keep the EU competitive in an ever-evolving global market.
Our solutions
1. Expanding Market Access: We urge the EU to prioritise new and renewed trade agreements that make it easier for businesses to enter global markets and reduce trade barriers.
2. Simplified Regulation: Simplifying EU laws will help industries like home appliances meet standards more easily, freeing up resources for innovation.
3. Supporting Global Trade Rules: We call on the EU to continue supporting The World Trade Organization (WTO) and the international rules- based system, which are key to ensuring a fair and predictable trade environment.
Trade should be seen as a cornerstone of Europe’s prosperity. Trade policies that enable greater market access, reduce non-tariff barriers, and embrace open trade diplomacy are essential for sustaining the EU's competitiveness on the global stage.
As highlighted in Draghi’s report, APPLiA supports an EU strategy that involves aligning trade deals and investments with key resource nations, promoting industrial partnerships to safeguard technology supply chains.
The coalition calls on EU leaders to adopt and implement a robust trade policy that supports EU businesses, consumers, and citizens, and solidifies Europe’s position as a leader in global trade. The next Trade Commissioner must take an active role in ensuring that trade remains central to the EU’s future economic growth and resilience.
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